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Use words correctly

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Read more about the article Platitudes and punchlines: the writer’s tightrope

Platitudes and punchlines: the writer’s tightrope

  • Post author:Iza Grek
  • Post published:August 11, 2025

Both clichés and idioms reflect the human desire for expression that is concise yet evocative. They help us communicate complex ideas quickly and paint mental images without lengthy explanations. They also connect us to generations past, carrying the wisdom, humour, and creativity of countless speakers before us.

Read MorePlatitudes and punchlines: the writer’s tightrope
Read more about the article Now you too can prevent using avoid incorrectly

Now you too can prevent using avoid incorrectly

  • Post author:Iza Grek
  • Post published:July 31, 2025

lesson on the usage of prevent and avoid.

Read MoreNow you too can prevent using avoid incorrectly
Read more about the article How cold weather makes all tasks Herculean

How cold weather makes all tasks Herculean

  • Post author:Iza Grek
  • Post published:June 11, 2025

Just getting out of bed in below freezing temperatures feels like a Herculean task – so much easier and more pleasant to snuggle under the duvet, turn up the electric…

Read MoreHow cold weather makes all tasks Herculean

What’s in a name? Inventors credit their work

  • Post author:Iza Grek
  • Post published:April 16, 2024

From brushes to magnets and this is where we find Madame Magnolia Attraction. Magnolia became enamoured with magnets and their captivating forces. Her groundbreaking research paved the way for countless applications, from MRI machines to magnetic levitation trains.

Read MoreWhat’s in a name? Inventors credit their work
Marie Antoinette said "let them eat cake"
Let them eat cake

Let them eat cake: How idioms originate

  • Post author:Iza Grek
  • Post published:August 13, 2021

With Women's Month well under way, gender equality is still a hot topic. At a gender equality webinar last week, one of the speakers who was trying to break through…

Read MoreLet them eat cake: How idioms originate
Loss is life changing
Loss is life-changing

I offer my singular condolence: Grammar

  • Post author:Iza Grek
  • Post published:July 28, 2021

English demands that its users know more than just the meaning of a word. They also must know how it’s used. It’s not okay to slap just any words together.…

Read MoreI offer my singular condolence: Grammar
Influencer marketing

7 Reasons to Connect with Influencers

  • Post author:Iza Grek
  • Post published:May 6, 2021

Now, more than ever, influencer market is part of strategy. It's all virtual but everybody is doing it and you need to know how to tap in. “It’s not WHAT…

Read More7 Reasons to Connect with Influencers
Grammar
Time will get you there

Debug your grammar gremlin

  • Post author:Iza Grek
  • Post published:March 25, 2021

In my job, as sub-editor at a community newspaper, I had to reprimand a reporter for shoddy work. His report was submitted for subbing with several repeated paragraphs. When I…

Read MoreDebug your grammar gremlin
Read more about the article A new take on money laundering
Imagine money on the laundry line

A new take on money laundering

  • Post author:Iza Grek
  • Post published:December 2, 2020

Last week while editing an academic text, my hawkish eyes fell upon the phrase money laundry. The esteemed professor had made a typographical error. I smiled quietly to myself as…

Read MoreA new take on money laundering
Read more about the article Dual opinions come to blows: how words are misused

Dual opinions come to blows: how words are misused

  • Post author:Iza Grek
  • Post published:January 31, 2019

Working as a writer and copy editor, I have noticed how the brain tricks you, or me. If the word sounds right in the mind it's easy for it to…

Read MoreDual opinions come to blows: how words are misused
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Iza Grek

Iza is an award-winning journalist. She has worked in advertising and communications for more than 20 years. A word or 2 has been in operation since October 2014 and continues to thrive, offering customers writing and editing services across the board from blogs to speeches and e-books.

Writing Services

  • Editing
  • Blogging
  • Copywriting
  • Research articles
  • Content strategy
  • Email marketing
  • Conference reporting

Latest Posts

  • Tail ’em, Nail ’em, Jail ’em – not so fast in our (cry) beloved country
    November 13, 2025/
    0 Comments
  • ****Madlanga Commission is the idiomatic cat among the pigeons***
    ****Madlanga Commission is the idiomatic cat among the pigeons***
    November 6, 2025/
    0 Comments
  • How a productivity slump led to a boost in vocabulary
    How a productivity slump led to a boost in vocabulary
    November 4, 2025/
    0 Comments
  • How a productivity slump led to a boost in vocabulary
    November 4, 2025/
    0 Comments
  • How a random search led me to International Mole Day
    How a random search led me to International Mole Day
    October 23, 2025/
    0 Comments

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