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Closed for Covid

17 Strategic Business Pivots to Make in the Time of COVID-19

  • Post author:Iza Grek
  • Post published:May 26, 2020

Last week, we spoke about the word 'pivot' and how it has become significant in the language. It's not just a word,  it's an action point and here are 17…

Read More17 Strategic Business Pivots to Make in the Time of COVID-19
Read more about the article How sticking to your knitting will get you stuck: idiom usage
Pivot on your toes Pic by David Hoffman -unsplash

How sticking to your knitting will get you stuck: idiom usage

  • Post author:Iza Grek
  • Post published:May 22, 2020

There was not enough wool to buy for all the crochet hours I would need to fill during the slumpy ‘non-work’ hours of lockdown. For one thing, I only bought…

Read MoreHow sticking to your knitting will get you stuck: idiom usage
Read more about the article How years and ears distort the English language: origin of idioms
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How years and ears distort the English language: origin of idioms

  • Post author:Iza Grek
  • Post published:May 19, 2020

Shakespeare was the theme of our Toastmasters meeting last week. We learnt about how much The Bard contributed to the English language – from general words and phrases to idiomatic…

Read MoreHow years and ears distort the English language: origin of idioms
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Five tips to retain customers

  • Post author:Iza Grek
  • Post published:May 4, 2020

Retaining customers is always important, never more so than during lockdown when we all face a big don’t know in future months. The only thing you can do is work…

Read MoreFive tips to retain customers
Read more about the article I fell on my sword: idiom usage
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I fell on my sword: idiom usage

  • Post author:Iza Grek
  • Post published:April 24, 2020

Earlier today, I interviewed for a job teaching English in Spain. Wow. Sounds ama…zing right? But I messed up royally. I fell on my sword. Everything that could go wrong…

Read MoreI fell on my sword: idiom usage
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On the horns of a dilemma

On the horns of a dilemma: origin of idioms

  • Post author:Iza Grek
  • Post published:April 17, 2020

Idioms add to the language. And idiom is a cultural expression that gives descriptions to situations.

Read MoreOn the horns of a dilemma: origin of idioms
Read more about the article How thinking ‘outside of the bottle’ can save us from coronavirus

How thinking ‘outside of the bottle’ can save us from coronavirus

  • Post author:Iza Grek
  • Post published:March 19, 2020

The world has gone mad with the outbreak of Coronavirus. And we have had some interesting reactions. One of the church ministers said in response to gatherings of no more…

Read MoreHow thinking ‘outside of the bottle’ can save us from coronavirus
Read more about the article How a rabbit shows us that AI is way off

How a rabbit shows us that AI is way off

  • Post author:Iza Grek
  • Post published:March 18, 2020

The other day when I tried to help my friend set up her blog, a bunny thing happened. She wants her blog to be about faith-based principles from a Jewish…

Read MoreHow a rabbit shows us that AI is way off
Read more about the article Oh, for the life of Rilely: origin of idioms

Oh, for the life of Rilely: origin of idioms

  • Post author:Iza Grek
  • Post published:March 5, 2020

I guess it’s no co-incidence that my blog today is about living the life of Riley. As I have been feeling restless and vigorously browsing travel sites (Coronavirus notwithstanding –…

Read MoreOh, for the life of Rilely: origin of idioms

Best is best! Language quirks

  • Post author:Iza Grek
  • Post published:February 24, 2020

I am constantly amazed at the number of authors who label their books ‘No 1. Bestseller’. Last weekend, I shared a platform with a new writer who did just that.…

Read MoreBest is best! Language quirks
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Iza Grek

Iza is an award-winning journalist. She has worked in advertising and communications for more than 20 years. A word or 2 has been in operation since October 2014 and continues to thrive, offering customers writing and editing services across the board from blogs to speeches and e-books.

Writing Services

  • Editing
  • Blogging
  • Copywriting
  • Research articles
  • Content strategy
  • Email marketing
  • Conference reporting

Latest Posts

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  • ****Madlanga Commission is the idiomatic cat among the pigeons***
    ****Madlanga Commission is the idiomatic cat among the pigeons***
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  • How a productivity slump led to a boost in vocabulary
    How a productivity slump led to a boost in vocabulary
    November 4, 2025/
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  • How a productivity slump led to a boost in vocabulary
    November 4, 2025/
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