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Read more about the article How years and ears distort the English language: origin of idioms
pic by Thomas Morse

How years and ears distort the English language: origin of idioms

  • Post author:Iza Grek
  • Post published:May 19, 2020

Shakespeare was the theme of our Toastmasters meeting last week. We learnt about how much The Bard contributed to the English language – from general words and phrases to idiomatic…

Read MoreHow years and ears distort the English language: origin of idioms
Read more about the article Three key notes to persuasive copy

Three key notes to persuasive copy

  • Post author:Iza Grek
  • Post published:March 22, 2018

Slapping down anything that comes to mind may work for the Earnest Hemingways of the world, but its unlikely to produce persuasive copy for your website. Even Hemingway was not…

Read MoreThree key notes to persuasive copy
Read more about the article Zeitgeist: how words originate

Zeitgeist: how words originate

  • Post author:Iza Grek
  • Post published:November 1, 2017

Zeitgeist is a lovely word to get your teeth into, literally and figuratively. And both syllables require a firm grit.  Derived from the German language, the word is surrounded by…

Read MoreZeitgeist: how words originate
Christian has a whiff up his nose
Have these men done their fartlek?

Fartlek, among the funniest words in the English language

  • Post author:Iza Grek
  • Post published:October 4, 2017

Yesterday as I was cursing the spinning instructor for insisting I use muscles I didn’t know I had to save energy, I thought she had lost the plot. Saving energy…

Read MoreFartlek, among the funniest words in the English language

Of acronyms and shortened words: abbreviations explained

  • Post author:Iza Grek
  • Post published:September 14, 2017

This week a client asked me, “Is it okay to write CEO?” I was a bit taken aback because CEO is one of those ‘words’ that is better known by…

Read MoreOf acronyms and shortened words: abbreviations explained
Read more about the article No damn synchronicity: Synonyms and antonyms
A synchronous sound

No damn synchronicity: Synonyms and antonyms

  • Post author:Iza Grek
  • Post published:June 14, 2017

Ever had such a day where things start out great and then you’re confronted with the unexpected and things just unravel? Such was my day. I arrived for a press…

Read MoreNo damn synchronicity: Synonyms and antonyms
Read more about the article A deadly blutterance: How words are formed
A screenshot of Boston Legal

A deadly blutterance: How words are formed

  • Post author:Iza Grek
  • Post published:October 25, 2016

Blasted, blithering and blooming. All lovely descriptive words with a possible to probable note of irritation in how they are expressed, depending on context of course. These words remind me…

Read MoreA deadly blutterance: How words are formed

Iza Grek

Iza is an award-winning journalist. She has worked in advertising and communications for more than 20 years. A word or 2 has been in operation since October 2014 and continues to thrive, offering customers writing and editing services across the board from blogs to speeches and e-books.

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